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China’s hotel room rates disappoint during ‘golden week’ despite tourism boom
China’s hotel room rates disappoint during ‘golden week’ despite tourism boom
Hotel room rates across mainland China fell short of expectations during the National Day “golden week” holiday despite a tourism boom, as company officials and analysts called for stronger asset and revenue management to ease pricing pressure. Hotel tariffs remained largely unchanged from the previous month between October 1 and 7, even as bookings jumped, according to executives at hotel…