# Dietrich Mateschitz

_Austrian businessman (1944–2022)_

Canonical: https://diginpl.com/people/dietrich-mateschitz
Last updated: 2026-10-31

> Dietrich Markwart Eberhart Mateschitz (German: [ˈdiːtʁɪç ˈmaːtəʃɪts]; 20 May 1944 – 22 October 2022) was an Austrian entrepreneur. He was the co-founder and 49% owner of Red Bull GmbH. In April 2022, Mateschitz's net worth was estimated at US$27.4 billion.

## Quick facts

- **Born:** 20 May 1944 ([Wikidata](https://www.wikidata.org/wiki/Q111956#P569))
- **Place of birth:** Sankt Marein im Mürztal ([Wikidata](https://www.wikidata.org/wiki/Q111956#P19))
- **Died:** 22 October 2022 ([Wikidata](https://www.wikidata.org/wiki/Q111956#P570))
- **Place of death:** St. Wolfgang im Salzkammergut ([Wikidata](https://www.wikidata.org/wiki/Q111956#P20))
- **Citizenship:** Austria ([Wikidata](https://www.wikidata.org/wiki/Q111956#P27))
- **Occupation:** entrepreneur ([Wikidata](https://www.wikidata.org/wiki/Q111956#P106))
- **Education:** Vienna University of Economics and Business ([Wikidata](https://www.wikidata.org/wiki/Q111956#P69))

## About

Mateschitz worked in marketing for Unilever and Blendax. While travelling in Thailand, he discovered the drink Krating Daeng, which he adapted into Red Bull. He founded Red Bull GmbH in 1984 and launched it in Austria in 1987. His company acquired or founded several sports teams around the world, including six-time Constructors' Champions Red Bull Racing and sister team Racing Bulls in Formula One, and association football teams including FC Red Bull Salzburg and RB Leipzig.

## Questions

**When was Dietrich Mateschitz born?**  
Dietrich Mateschitz was born on 20 May 1944 in Sankt Marein im Mürztal.

**Where did Dietrich Mateschitz study?**  
Dietrich Mateschitz was educated at Vienna University of Economics and Business.

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## Sources

- [Wikipedia (English): Dietrich Mateschitz](https://en.wikipedia.org/wiki/Dietrich_Mateschitz) — [CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/)
- [Wikidata item Q111956](https://www.wikidata.org/wiki/Q111956) — [CC0 1.0](https://creativecommons.org/publicdomain/zero/1.0/)
- [Image: Dietrich Mateschitz Painting Collage By Danor Shtruzman.jpg by Danor Shtruzman (CC BY-SA 4.0)](https://commons.wikimedia.org/wiki/File:Dietrich_Mateschitz_Painting_Collage_By_Danor_Shtruzman.jpg)

## Licence and attribution

Text from the Wikipedia article Dietrich Mateschitz, licensed under CC BY-SA 4.0. This page's text is shared under the same licence. Facts from Wikidata (CC0). Image: Dietrich Mateschitz Painting Collage By Danor Shtruzman.jpg — Danor Shtruzman, CC BY-SA 4.0.

## Cite this page

"Dietrich Mateschitz". DigiNepal. Last updated 31 October 2026. https://diginpl.com/people/dietrich-mateschitz. Retrieved 6 November 2026.
