{"id":"intech-intechopen-1011267","type":"book","url":"https://diginpl.com/books/intech-intechopen-1011267","language":"en","name":"Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth","name_en":"Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth","name_ne":null,"description":"Edited by Abigail Chivandi, Michael Mncedisi Willie · 2026","headline":"Edited by Abigail Chivandi, Michael Mncedisi Willie · 2026","also_known_as":[],"summary":"","summary_more":[],"facts":[{"key":"editors","label":"Editors","values":[{"text":"Abigail Chivandi"},{"text":"Michael Mncedisi Willie"}],"source":{"label":"Crossref","url":"https://doi.org/10.5772/intechopen.1011267"}},{"key":"published","label":"Published","values":[{"text":"2 September 2026","date":"2026-09-02"}],"source":{"label":"Crossref","url":"https://doi.org/10.5772/intechopen.1011267"}},{"key":"publisher","label":"Publisher","values":[{"text":"IntechOpen"}],"source":{"label":"Crossref","url":"https://doi.org/10.5772/intechopen.1011267"}},{"key":"isbn13","label":"ISBN-13","values":[{"text":"9781806318209"}],"source":{"label":"Crossref","url":"https://doi.org/10.5772/intechopen.1011267"}},{"key":"isbn_electronic","label":"ISBN (electronic)","values":[{"text":"9781806318193"}],"source":{"label":"Crossref","url":"https://doi.org/10.5772/intechopen.1011267"}},{"key":"doi","label":"DOI","values":[{"text":"10.5772/intechopen.1011267","url":"https://doi.org/10.5772/intechopen.1011267"}],"source":{"label":"Crossref","url":"https://doi.org/10.5772/intechopen.1011267"}}],"office":null,"sections":[],"cited":[],"cited_from":null,"videos":[],"last_reviewed":null,"organizations":[],"same_as":["https://doi.org/10.5772/intechopen.1011267"],"faq":[{"q":"Who edited Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth?","a":"Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth was edited by Abigail Chivandi, Michael Mncedisi Willie."},{"q":"When was Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth first published?","a":"Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth was first published in 2026."},{"q":"What is the ISBN of Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth?","a":"The ISBN of Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth is 9781806318209."}],"related":[],"places_in":[],"nearby":[],"image":null,"sources":[{"label":"Publisher record (DOI, via Crossref)","url":"https://doi.org/10.5772/intechopen.1011267","license":null}],"license":null,"attribution":"Open-access publication. Read it free at the publisher: https://doi.org/10.5772/intechopen.1011267.","cite":"\"Marketing Strategies in the Digital Era - Trends, Challenges and Opportunities in Business Growth\". DigiNepal. Last updated 2 October 2026. https://diginpl.com/books/intech-intechopen-1011267. Retrieved 14 November 2026.","date_modified":"2026-10-02T00:04:53Z","facts_checked":"2026-11-01","alternates":{"html":"https://diginpl.com/books/intech-intechopen-1011267","en":"https://diginpl.com/books/intech-intechopen-1011267","ne":null}}